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Monday, September 03, 2012

Joe's Israel

Earlier today a major new social media campaign was launched. The campaign is a project of AICE, and major partners include Hillel, StandWithUs, ICC and WZO. Other partners include AZM, Honest Reporting, ROI, NGO Monitor and others. The campaign is aimed at college students in North America. The Pitch video (below) gives an overview, a more detailed briefing for potential partner organisations can be downloaded from here.

Let's go to the videotape.



Okay.... I wish he had kept the towel on, even if it's only a cartoon.

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